Development of the logo design for our client, Sarah Gordon, a high-end editor, consultant and storyteller.
Brand description:
Sarah Gordon is a storyteller and editor offering high-end consultancy and strategy services. We needed to create a logo that would play with the letters of her name as a personal brand.
We used the colours for creativity and passion and played with the letter ‘G’, creating an arrow that points the way ahead.
Typography style:
Display
Logo design type:
Abstract
Inspiration:
Letter G is an arrow to represent movement, direction, and growth.