Travel writing service


“Travel writing is one of our favourite services, offering a world of opportunity to connect with consumers and inspire them to take action.”

A world of inspiration


When you sell travel you need to be able to immerse your potential customer in a world of adventures, to tempt them with the sights and smells of dazzling locations and envelop them in the rich cultures that make travel so rewarding.You need to strike the balance between painting a picture and including key facts that give them the confidence to book with you. Whether it is your website content or email marketing campaign, informative blogs or sales-led brochure content, you want writers who know the world, know travel writing and can communicate what makes your brand unique. Our experienced travel content writers have worked with some of the biggest brands around the world and penned inspiration pieces for leading newspapers and magazines. They are experts in the delicate balance of selling a destination and the services of a travel company at the same time, using the power of content for lead generation and conversions.  

See your brand take off

Founded by a travel writer and editor, SGContent has always had travel at its heart, whether it is working alongside tourist boards to promote destinations, marketing new flight routes or even working with financial services brands that want to connect with customers through travel. 


Our travel writing services range from regular blogs online, rooted in a thorough SEO strategy, through to SEO website writing and inspiring brochure content. With so much travel content available out there and a difficult, competitive market, you need travel writing services that don’t just describe beautiful places, it needs to serve a purpose, explain what makes your brand special and drive consumers to take action. That’s why we focus on data, conducting thorough research so you know you are targeting the right audiences and talking to them in the right way. We take your travel content beyond borders.

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I have worked with Sarah across several roles commissioning her to write editorial and commercial content and have always received perfect, clean and interesting copy. She is always a joy to work with, always happy to go above and beyond what I would expect from a freelancer and cares deeply about the content she produces. Five stars. Or six if she were a cruise ship

Rupert Murray

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Sarah provides fantastic copy for Trinity Mirror's commercial campaigns. She has a great writing style, whether working for our print or digital platforms and always understands the requirements of our clients.

Simon Cable