Client website: pca.ae
The web content development for our client Plenum,
a trading company that commercializes power, water, oil and gas.
The Challenge:
Plenum is a trading company headquartered in Abu-Dhabi that provides commercial services to international manufacturers in the power, water, oil & gas sectors.
They wanted to boost their visibility and market influence with industrial content marketing to gain greater recognition as a company representing a portfolio of leading multinational brands in the United Arab Emirates and offering complete solutions to the region’s energy concerns.
The Proposal:
Plenum approached us for our website content writing services, asking us to develop compelling market-oriented content complete with new slogans and calls to action that would appeal to professionals in the energy, infrastructure, oil & gas, water & wastewater and building industries.
They aimed to stand out as a contemporary and tech-savvy solutions provider and become known as problem solvers between foreign and international manufacturers and local end users for mega-projects and government initiatives.
The Result:
We used our industrial content marketing expertise to create website content for Plenum with a straight-talking voice appealing to executive decision-makers across diverse industry sectors. We furnished them with eye-catching content for a Homepage focusing on their services, content for an About page highlighting their professional background and key executives, plus content for pages showcasing their industry expertise and premium products.
As a result, Plenum has gained a solid foothold in the marketplace, preceded by a professional reputation for exceptional services, thanks to Contese’s website content
writing services.